Scottish Golf Tourism Week Concludes with Awards in Aberdeen

News Summary

The Scottish Golf Tourism Week (SGTW) celebrated its eighth edition in Aberdeen from March 16-20, 2025, culminating in a vibrant awards ceremony. The event attracted buyers from five continents and highlighted Scotland’s golfing excellence. Fourteen awards recognized outstanding contributions to golf tourism, featuring winners in various categories, including hotels and golf courses. This year’s event also marked a fresh location at The Chester Hotel, showcasing Scotland’s hospitality and charm. As golf enthusiasts look ahead, the anticipation for next year’s SGTW is building.

Scottish Golf Tourism Week Closes with a Bang in Aberdeen!

What a week it’s been for golf lovers! The highly anticipated Scottish Golf Tourism Week (SGTW) wrapped up its eighth edition with a fabulous awards ceremony on March 20, 2025, at the lively P&J Live. This year’s gala, organized in partnership with Luxe Scot, not only celebrated the best of golf tourism but also showcased the stunning beauty and offerings of the Scottish golfing scene.

A Week Full of Excitement!

5 days, over 3,700 face-to-face meetings, a multitude of golf days and excursions, and a wealth of networking opportunities made this event one for the books! Since its inception back in 2016, the SGTW has exhibited remarkable growth, with tens of thousands of business meetings taking place over the years. Where else can you mingle with golf experts and enthusiasts from all corners of the world?

This year, buyers from five continents gathered in Scotland, representing countries including Canada, South Africa, Spain, Australia, the USA, Argentina, Norway, and Portugal. It was a delightful melting pot of cultures, all coming together to appreciate Scotland’s golf charm and hospitality.

Recognizing Excellence in Golf

As the curtain came down on the week, the awards ceremony gave a well-deserved spotlight to the standout figures in the golf tourism industry. With a focus on recognizing excellence in the field, the awards celebrated the finest golf courses, hotels, and unique experiences that contribute to Scotland’s glowing reputation. Hosted by BBC presenter Jason Mohammad, the event buzzed with excitement, bringing attention to the incredible work being done in golf tourism.

And the Winners Are…

Fourteen awards were handed out, all determined by an expert panel of independent judges who were tasked with the difficult job of picking the best. Winners included:

  • Best Budget-Friendly Hotel: University of St Andrews
  • Best Premium Hotel: Meldrum House Country Hotel & Golf Course
  • Best Luxury Hotel: Gleneagles
  • Best Exclusive Use Venue: Fenton Tower
  • Best Course under £100: Tain Golf Club
  • Best Course £100-£250: Another Place, The Machrie
  • Best Course £250 and over: Carnoustie Golf Links (Championship Course)
  • Best 9-Hole Course: Durness Golf Club
  • Best Clubhouse: Dundonald Links
  • Best Pro Shop: Panmure Golf Club Pro Shop and Moray Golf Club Pro Shop
  • Best Golf Marketing/Social Media Campaign: Royal Deeside Golf Week
  • Best Sustainability Project: Fife Golf Trust ‘Seven Courses for Nature Project’
  • Best Off-Course Experience: Cardhu Distillery (Diageo)
  • Best Tour Operator: Bonnie Wee Golf

An Event to Remember!

Among the attendees was Dr. Renee Powell, a trailblazing American golfer, making the event even more special. This year’s SGTW was also notable as England Golf was a finalist in two categories at the FEVO Sport Industry Awards. Additionally, a tech-savvy collaboration between Pacesetter Technology and 59club aimed to enhance customer service management, showcasing innovation within the private club sector.

For golf enthusiasts looking ahead, the 2025 SGTW brought a fresh location—The Chester Hotel—marking the first time the event was held in Aberdeen. Given the resounding success of this year’s gatherings, we can only anticipate greater things for future events!

So, whether you’re a seasoned golfer or just discovering the joys of the sport, get ready to tee off with excitement for next year’s Scottish Golf Tourism Week!

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