The AT&T Pebble Beach Pro-Am Sees Entry Fees Soar

News Summary

The AT&T Pebble Beach Pro-Am, known for its celebrity participants and stunning courses, recently raised its entry fee to $70,000 for the 2024 tournament. This significant increase compared to prior years marks it as the most expensive pro-am on the PGA Tour. With reduced pro-am spots and a new format, participants face tougher competition. Set against a $20 million purse, this prestigious event continues to attract golf enthusiasts and celebrities alike, despite the challenges posed by weather conditions at the iconic Pebble Beach Golf Links.

The AT&T Pebble Beach Pro-Am: A Sought-After Tournament with a Skyrocketing Entry Fee

Golf fans and players alike have their eyes on the AT&T Pebble Beach Pro-Am, a tournament that’s as prestigious as it is pricey. Known for its celebrity-filled roster and memorable courses, this year the tournament has once again grabbed headlines—not just for the fantastic golf but also for the astonishing rise in the entry fee. Starting in 2024, the cost to join in on the fun skyrocketed to a whopping $70,000, making it the most expensive pro-am event on the PGA Tour calendar.

A Journey Through Time: The Rise of Entry Fees

To appreciate the current situation, let’s take a quick stroll down memory lane. Back in 2011, hopeful participants could find their way into the tournament for just $25,000. Fast forward to 2023, and that fee had already surged to $40,000. Now, as we look ready to gear up for the 2024 tournament, it’s clear this isn’t just a casual expense for participants—it’s a serious investment.

New Format, New Excitement

This year marks a significant change for the tournament, as it has been elevated to a Signature event on the PGA Tour schedule. With this elevation comes a reimagining of the event’s format. The number of pro-am spots available has narrowed from 156 to 80, making the competition even fiercer and more exclusive. Now, players have only two days instead of four to showcase their skills, heightening the stakes for everyone involved.

The Celebrity Lure and Invitation-Based Entry

The Pebble Beach Pro-Am stands out among PGA Tour events, mainly due to its invitation-based structure. Unlike many other pro-ams that have space for a more extensive array of participants, this tournament keeps its entries limited. As a result, there’s a waiting list for those eager to play alongside PGA Tour professionals, celebrities, and business leaders. You can imagine how difficult it is to relinquish a spot in an event that draws such an esteemed crowd!

Stark Comparisons to Other Pro-Ams

When you stack this pro-am up against others on the PGA Tour, the cost becomes even more striking. Competitors pay only $7,700 to enter the pro-am at the Farmers Insurance Open. Further emphasizing the affordable nature of some events, a Monday pro-am for up-and-coming players at the same venue goes for just $3,850. The value of participating in the Pebble Beach Pro-Am, however, lies not just in the cost but in the amazing experience it offers.

An Important Tournament on the Calendar

As we gear up for the 2026 AT&T Pebble Beach Pro-Am, golf fans can look forward to an incredible total purse of $20 million. The winner of this prestigious tournament will walk away with an impressive $3.6 million, which is about 18% of the total purse. This prize money reflects just how much prestige and competition are involved in this famed golf event.

Setting the Scene: Weather and Course Conditions

The tournament is set to take place from February 12-15, 2026. Nevertheless, forecasts hint at challenging weather during the final round, with expected rain that could trouble golfers on the course. Pebble Beach Golf Links, acclaimed as the top-rated public-access golf course in California, remains a site of great reverence in the golfing community. Even though it’s one of the shorter courses on the PGA Tour—measuring between 6,800 to 7,000 yards—it’s no easy feat to conquer. The coastal winds and small greens, which average around 3,500 square feet, make achieving a low score a real challenge.

Indeed, Pebble Beach has a rich history in professional golf, having hosted the U.S. Open six times since becoming a PGA Tour event in 1974. As we gear up for future tournaments, there’s little doubt that the allure of the AT&T Pebble Beach Pro-Am will continue to captivate players and fans alike.

Deeper Dive: News & Info About This Topic

Scottie Scheffler Continues Dominance in Golf Rankings
Anthony Kim Makes Golf Comeback at LIV Golf Adelaide
Charley Hull Makes History with Win at PIF Saudi Ladies International
Legends Tour Rebranded as Staysure Legends Tour
Akshay Bhatia Takes the Lead at AT&T Pebble Beach Pro-Am
Akshay Bhatia Leads at Pebble Beach Pro-Am Amid Weather Challenges
Rory McIlroy to Limit Tournament Schedule for 2026
Final Round of the 2026 AT&T Pebble Beach Pro-Am Approaches
Charley Hull Triumphs at PIF Saudi Ladies International
Akshay Bhatia Leads Final Round at 2026 AT&T Pebble Beach Pro-Am

Additional Resources